Runway Hopes to Encourage AI Use in Filmmaking With $5 Million Film Fund
The initiative aims to support up to 100 original films across various formats, including music videos, shorts, documentaries, features, etc.
Lights, Camera, AI-tion!
One of my favourite products, Runway is launching a $5 million Hundred Film Fund to encourage filmmakers to use its generative video model in their projects. The initiative aims to support up to 100 original films across various formats, including features, shorts, documentaries, music videos, etc. This funding is intended to address traditional funding gaps that often overlook innovative ideas.
The fund includes grants up to $1 million and additional service credits, with the possibility of growing the total cash amount to $10 million. Each project will be evaluated based on its production needs. Awardees will not lose ownership of their projects, but they must provide biweekly production updates and allow Runway to showcase the final product.
Despite concerns about the quality of films produced, the hope is that this initiative will highlight the potential of AI in filmmaking. By casting a wide net, Runway aims to discover groundbreaking uses of its technology among the funded projects, allowing creative voices who may not otherwise receive funding to explore new possibilities.
You can apply here