New Media Intelligence #5: Instagram's Post-Publish Carousel Edits, TikTok's HDR Mode Support on iOS, YouTube's ‘Trends’ Feed for Buzzing Songs, and More
Staying up-to-date and using social platforms effectively helps creators improve content creation and distribution, build meaningful connections, and sustainably generate income.
Last week’s update on all things new on social platforms powering the creator ecosystem.
Check out the previous dispatch.
I’m, very much, about new media and the creator space—it’s a massive part of my personal and professional dealings. So, if you’re anything like me—and honestly, whether you're a creator or a brand rep, you should be—this weekly series will get you up to speed on the latest updates across social platforms. As we know, social platforms are the driving force behind the creator economy. They are the engine [read: tech] that powers content creation, distribution, and monetization, enabling creators to share stories, build communities, engage audiences, and ultimately generate income. Whether through video, images, or text, these platforms give creators — across all facets (music, film, comedy, lifestyle, fashion) the tools to reach global audiences and turn their passions into livelihoods.
These updates are key for maximizing engagement, staying competitive, and taking advantage of new features to better your content and interactions. Keeping up with the evolving landscape of these platforms helps you stay agile, relevant, and always ahead of the curve.
INSTAGRAM UPDATES (7)
Instagram Launches AI Image Expander Tool for Stories
Instagram has rolled out an AI image expander tool for Stories, giving creators a new way to seamlessly extend their images.
‘Professional’ Dashboard Now Shows 'Top Sources' for Reels Views
Instagram’s professional dashboard now reveals ‘Top Sources’ for where your Reels views are coming from. This insight can help you understand which channels are driving the most engagement for your content.
Post-Publish Carousel Edits
Instagram is working on a feature that will let you add media to a carousel even after you’ve shared it. No more stressing over missed photos— need this like yesterday!!
Longer Reels Might Get More Exposure
Instagram is considering recommending Reels over 90 seconds to non-followers in the future. Watch Instagram boss, Adam Mosseri explains that here.
New Sorting and Filtering Options for DMs
Instagram has introduced new options for sorting and filtering DMs. Here’s what you can now do:
Sort By: Recent activity, number of followers.
Filter By: Verified accounts, businesses, creators, and subscribers.
New Profile Tab for ‘Chain’ Posts Feature
Last week, we mentioned a new update coming on IG called “Chain”. Instagram has added a new profile tab dedicated to the upcoming ‘Chain’ posts feature. This will make it easier to track and engage with chain posts once the feature is fully launched.
'Story Replies' Filter Added in Message Requests
Instagram has added a ‘Story replies’ filter in the Requests section of DMs. This update helps you quickly organize and respond to messages from your Story interactions. Fair need!
YOUTUBE UPDATES (2)
YouTube Introduces ‘Trends’ Feed for Shorts
YouTube has added a ‘Trends’ feed for Shorts, highlighting trending songs and popular content. It's a handy way for creators to jump on what's buzzing and stay in the loop with current trends. Cool one!
AI-Generated Video Summaries Go Global
YouTube is expanding its AI-generated video summaries for English content worldwide. These summaries provide a basic overview of a video, giving viewers a preview of what to expect. Importantly, they won’t replace or impact a creator’s custom video descriptions.
BYTEDANCE UPDATES (3)
TikTok Now Supports HDR Mode on iOS Camera
TikTok just rolled out support for HDR mode on the iOS camera, making videos look even more true-to-life.
Apple Music Adds ‘Share to TikTok’ Feature
Apple Music has introduced a new ‘Share to TikTok’ feature. Now you can easily share a song directly to TikTok, use it in a post, or send it as a DM.
CapCut Launches AI Voices Shortcut
CapCut has added a new AI Voices shortcut, offering a variety of voices to choose from. This makes adding engaging, AI-powered narration to your videos quicker and easier.
That’ll be all for now…